BranchLab is an AI-native company unlocking smarter audiences for healthcare marketers.

At the intersection of AI, healthcare, and advertising technology, we build solutions that make audience insights both intelligent and scalable to drive measurable outcomes, like script lift.

BranchLab prioritizes transparent performance, full population coverage, and unparalleled privacy standards – ensuring speed, precision, and trust in every campaign.

The Mission

To transform how healthcare brands bring their treatments to market, in a way that is intelligent, equitable and ethical.

The Vision

A healthier population where brands play a smarter role in healthcare, supporting more informed and meaningful conversations.

The Technology

Our platform uses predictive modeling to identify and activate high value health audiences. Driving better Rx discoverability with less friction, waste, or guesswork.

The Leadership

Founded by AdTech and healthcare advertising veterans, hailing from companies that have redefined the advertising landscape, The BranchLab team is committed to fostering solutions that prioritize consumer privacy while increasing advertising effectiveness.

We believe in:

Our foundation. We are revolutionizing the role privacy plays in healthcare advertising and setting a new standard. With a reimagined approach, we not only protect our clients but the consumers they serve.

No more black box solutions. We invite clients into the lab to explore, experiment and build together.

Stakes are high in healthcare advertising. We accept zero margin for error and commit to an uncompromising standard of excellence for our employees, our partners, and our clients.