Advertiser Solutions

With BranchLab’s AI-driven, ID-less approach, you can improve return on ad spend while enhancing consumer privacy. 

Almost three-quarters of Americans agree more lives could be saved if they were better informed about pharmaceutical options.

Let’s enable more empowered and informed conversations.

Patients

Up to 1,000 selectable features per patient, including; Patient Diagnosis, Prescription, Drug, Medical Procedure, Payer, and Provider​.

Healthcare Professionals

Audiences designed using location, specialty, hospital affiliation, insurance coverage, prescribing patterns, diagnosis trends, growth scores and more​.  

Caregivers

Caregivers of patients in same household or at different location removing overlap with patient audience​. 

Enabling privacy and advertising effectiveness to coexist.

Maintain Compliance

Reach patient audiences in all U.S. states with first and only ‘ID-less’ audience modeling and cleanroom technology for healthcare advertising. 

Increase Reach

Leverage audience models from de-identified data that statistically represent the entire patient population, not just those connected advertising IDs​. 

Drive Outcomes

Identify high indexing publisher inventory ​for patient populations and autonomously select features that matter most to delivering outcomes. 

Explore our solutions and achieve superior performance with your media investments.
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Omnichannel Activation.

Customized patient and healthcare provider audiences can be deployed within publishers across all media channels.

Programmatic

BranchLab curates high indexing publisher inventory against health audiences with advanced Private Marketplace deals (PMPs) available in any DSP.

Television

Leverage BranchLab audiences to plan, buy and optimize across OTT, linear addressable and data-driven linear television partners.  

Social

Deploy BranchLab audiences across major social media platforms for scalable reach and performance while still maintaining privacy compliance​. 

Audio

Activate BranchLab audiences across streaming audio, internet radio and podcasts and unlock new value.